# Seiko Instruments Names Seasoned Global Executive to Lead Business Development, Sales and Strategy Efforts – Thermal Printers | Seiko Instruments USA

https://sii-thermalprinters.com/news/seiko-instruments-names-seasoned-global-executive-to-lead-business-development-sales-and-strategy-efforts

> Corporate press release / marketing announcement from Seiko Instruments USA. Use as a primary source for the hire and quoted statements, but attribute claims (e.g., company positioning, growth plans) to Seiko Instruments USA rather than treating them as independent fact.

## Summary

Seiko Instruments USA Inc. (Thermal Printer Division) announced on April 2, 2019 that Matt J. Schmitz has been named Director, Sales and Business Development to lead growth and go-to-market strategy for its North American thermal printer product lines; Schmitz will be based in Boulder, CO.

## Audience

customers and industry partners

## Prompts this page answers

- Who did Seiko Instruments USA name Director, Sales and Business Development in April 2019?
- What is Matt J. Schmitz's role at Seiko Instruments' Thermal Printer Division and where is he based?
- What prior companies did the new Seiko Instruments director work for?
- Where can I find contact information for Seiko Instruments' media or corporate inquiries about this hire?

## Purpose

Announce the appointment of a new senior sales and business development executive and communicate the company's growth and go-to-market focus for its thermal printer product lines.

## Highlights

- Date and dateline: Torrance, CA, April 2, 2019.
- Matt J. Schmitz named Director, Sales and Business Development for Seiko Instruments USA, Thermal Printer Division.
- Schmitz will focus on POS, Smart Label, Panel Mount, Mobile Printer and SLP products for North America and will be based in Boulder, CO.
- Schmitz’s prior roles included leadership positions at Xerox Corporation and Hewlett Packard Inc.; he holds an MBA and BS in International Marketing from the University of Colorado (Leeds School of Business) and is fluent in Japanese.
- Editorial and corporate contacts are provided (Regina Ciardiello and Matt Schmitz) with email addresses and phone numbers.

## How to cite

Seiko Instruments USA Inc. press release — Seiko Instruments Thermal Printer Division (link: https://sii-thermalprinters.com/news/seiko-instruments-names-seasoned-global-executive-to-lead-business-development-sales-and-strategy-efforts).

## Publisher

**Seiko Instruments U.S.A. Inc.** — Seiko Instruments (SII) — Seiko Holdings Corporation subsidiary manufacturing and marketing receipt printers, mobile printers, smart label printers, and OEM printing solutions; corporate contact details and a short 'About Seiko Instruments Inc.' blurb appear on the page.

## Topics

- Matt J. Schmitz
- Seiko Instruments
- Director Sales and Business Development
- thermal printers
- press release
- April 2 2019

## Key entities

- **Matt J. Schmitz** (person): Named Director, Sales and Business Development for Seiko Instruments USA, Thermal Printer Division; based in Boulder, CO; previous roles at Xerox and Hewlett Packard; holds MBA and BS in International Marketing from University of Colorado; fluent in Japanese.
- **Seiko Instruments USA Inc. (SII) Thermal Printer Division** (organization): Manufacturer and marketer of receipt, mobile, and smart label printers and OEM printing solutions; publisher of this press release. — https://sii-thermalprinters.com
- **Yoshi Murakami** (person): General Manager, Seiko Instruments USA; quoted in the release regarding Matt Schmitz's appointment.
- **Regina Ciardiello** (person): Editorial Contact — Principal/Owner, C-R-Dello Communications, Inc.; email Regina@crdello.com; phone (201) 951-2159.
- **Xerox Corporation** (organization): Previous employer of Matt J. Schmitz (mentioned in his background).
- **Hewlett Packard Inc.** (organization): Previous employer of Matt J. Schmitz (mentioned in his background).
- **Leeds School of Business, University of Colorado** (organization): Institution where Matt J. Schmitz earned MBA and BS degrees (stated on the page).

## Metadata

- Type: article
- Published: 2019-04-02